PROFILE

While today Matthew Holtzscher spends much of his time in the forest, growing up in central Illinois, he didn’t get much of that opportunity. “There were probably 20 trees in the county I grew up
in,” he said. “When I got the chance to find nature, I always enjoyed it.”

Wanting a career that could take him closer to nature more consistently than just camping trips, he ended up moving to
Alabama for college and majoring in forestry. After some time working for a private company and then International Paper, Holtzscher was ready for a new undertaking: running his own company. He had purchased a large forestry mulcher, a new state-of-the-art machine at the time, and did a job for a friend. “Another person saw it, and it started snowballing after that,” he said. “The niche I fell into was site prep and helping landowners manipulate their habitat for wildlife, eliminating invasive species and improving aesthetics.”

Holtzscher has worked for clients allover Alabama and the surrounding states since starting Woodland Forest Products,
Inc. in 2003, and he’s expanded the services offered to things like inventory cruising and timber sales preparation. “I really like how every client is a different opportunity,” he added. “I never do the
same project twice, and I always treat every piece of property like it’s my own.”

Seeking clients in these counties:
Autauga
Bibb
Bullock
Butler
Chilton
Coosa
Dallas
Elmore
Lowndes
Monroe
Montgomery
Perry
Pike
Tallapoosa
Wilcox

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